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The effects of social TV on television advertising effectiveness: Journal of Marketing Communications: Vol 23, No 1
The effects of social TV on television advertising effectiveness: Journal of Marketing Communications: Vol 23, No 1

PDF] Effectiveness of advertising formats in television | Semantic Scholar
PDF] Effectiveness of advertising formats in television | Semantic Scholar

Full article: Social Consumer Neuroscience: Neurophysiological Measures of Advertising Effectiveness in a Social Context
Full article: Social Consumer Neuroscience: Neurophysiological Measures of Advertising Effectiveness in a Social Context

PDF) Advertising Effectiveness and Influence of Consumer Buying Decision of LED Television
PDF) Advertising Effectiveness and Influence of Consumer Buying Decision of LED Television

PDF) Television Advertising Effectiveness: A Cognitive Recall Mechanism
PDF) Television Advertising Effectiveness: A Cognitive Recall Mechanism

PDF) How Effective is Creativity? Emotive Content in TV Advertising Does Not Increase Attention
PDF) How Effective is Creativity? Emotive Content in TV Advertising Does Not Increase Attention

TV advertising is more effective than ever | Thinkbox
TV advertising is more effective than ever | Thinkbox

History of advertising - Wikipedia
History of advertising - Wikipedia

Influence of Television Advertising in Acquiring Cosmetics with Speci…
Influence of Television Advertising in Acquiring Cosmetics with Speci…

Consumer Response to Television Commercials: The Impact of Involvement and Background Music on Brand Attitude Formation
Consumer Response to Television Commercials: The Impact of Involvement and Background Music on Brand Attitude Formation

Empirical Evidence of TV Advertising Effectiveness | the Journal of Advertising Research
Empirical Evidence of TV Advertising Effectiveness | the Journal of Advertising Research

Evaluation of anti-smoking television advertising on tobacco control among urban community population in Chongqing, China – topic of research paper in Health sciences. Download scholarly article PDF and read for free on
Evaluation of anti-smoking television advertising on tobacco control among urban community population in Chongqing, China – topic of research paper in Health sciences. Download scholarly article PDF and read for free on

PDF) Effectiveness of TV Advertising when Targeting Generations Y and X
PDF) Effectiveness of TV Advertising when Targeting Generations Y and X

PDF) Effectiveness of advertising formats in television
PDF) Effectiveness of advertising formats in television

Impact of Media Context On Advertising Memory | the Journal of Advertising Research
Impact of Media Context On Advertising Memory | the Journal of Advertising Research

PDF) Effectiveness of advertising formats in television
PDF) Effectiveness of advertising formats in television

TV advertising is more effective than ever | Thinkbox
TV advertising is more effective than ever | Thinkbox

Elizaveta Zaitceva The fight for customers' attention: YouTube as an advertising platform
Elizaveta Zaitceva The fight for customers' attention: YouTube as an advertising platform

The Ancient History of Advertising: Insights and Implications for Practitioners | the Journal of Advertising Research
The Ancient History of Advertising: Insights and Implications for Practitioners | the Journal of Advertising Research

PDF) Amazon: Effectiveness of television advertisements
PDF) Amazon: Effectiveness of television advertisements

What Do We Know About Social-Media Marketing? | the Journal of Advertising Research
What Do We Know About Social-Media Marketing? | the Journal of Advertising Research

Full article: Old meets new: how researchers can use existing knowledge to explain advertising in new media
Full article: Old meets new: how researchers can use existing knowledge to explain advertising in new media

Evaluating the effectiveness of TV advertisement and analyzing its influence on attraction of saving deposit accounts of Ansar B
Evaluating the effectiveness of TV advertisement and analyzing its influence on attraction of saving deposit accounts of Ansar B

DOC) Is social media advertising more effective than traditional advertising? | Victor O Sobowale - Academia.edu
DOC) Is social media advertising more effective than traditional advertising? | Victor O Sobowale - Academia.edu

The Impact of Advertising Attitudes on the Intensity of TV Ads Avoiding Behavior
The Impact of Advertising Attitudes on the Intensity of TV Ads Avoiding Behavior

Advertising strategy and effective advertising: comparing the USA and Australia
Advertising strategy and effective advertising: comparing the USA and Australia